Friday Night Lights. Statewide Influence.
AJC Varsity is Georgia’s definitive high school football platform – delivering unmatched coverage, loyal fandom, and deeply local audiences across digital, social, video, and live storytelling.
The Reach of Georgia Football Culture
Why AJC Varsity Works for Brands
AJC Varsity combines deep local storytelling, loyal fan communities, and statewide reach– giving brands access to audiences that are emotionally invested and highly engaged.
Georgia's Trusted Football Authority
Powered by The Atlanta Journal-Constitution, AJC Varsity is the definitive source for high school football coverage in Georgia– trusted by fans, families, and communities statewide.
Hyper Local Community Reach
Reach coaches, players, parents, students, alumni, and fans at the school, district, and regional level. AJC Varsity connects brands with communities that are deeply invested in their teams and towns.
Build-In Weekly Engagement
Highschool football isn’t seasonal noise – it’s a weekly habit. AJC Varsity delivers consistent, repeat engagement every Friday night and throughout the week with recaps, rankings, highlights, and storylines.
Connect with our team to explore how AJC Ads can help you reach your goals.